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Who Are We?

PINQ POLKA: Comfort First. Confidence Always.

PINQ POLKA is an innerwear and shapewear brand built for women who want to feel comfortable, confident, and completely themselves every single day.

From invisible essentials to everyday shapewear, we create products that support your lifestyle without asking you to compromise on comfort, movement, or individuality. Whether you’re dressing up, winding down, working, travelling, or simply living your everyday life, PINQ POLKA is designed to move with you, not restrict you.

At the heart of the brand is our philosophy:

“UBU Everyday – You Be You.”

It reflects a more inclusive and realistic understanding of beauty, one that celebrates individuality over perfection. Instead of promoting transformation, PINQ POLKA focuses on support, confidence, and self-expression. Because the best version of you isn’t someone else, it’s simply you, feeling your most comfortable and confident.

We believe intimate wear and shapewear should never feel intimidating, uncomfortable, or limiting. They should feel effortless, empowering, and made for real life.

Our Story

PINQ POLKA began with a simple but powerful question:

“Why has discomfort become so normal for women?”

From underbust rashes and uncomfortable lingerie to shapewear that restricted movement and confidence, women had quietly accepted discomfort as part of everyday life. But our founder, Manveen Ssharma, believed women deserved better.

Through conversations with hundreds of women, one thing became clear:

Most women were adjusting themselves to products, instead of products adapting to women.

That insight became the foundation of PINQ POLKA.

The ‘Q’ in PINQ represents every woman as a queen—strong, individual, and worthy of products designed around her real needs.

What started with intimate lifestyle essentials like nipple covers, breast cups, fashion tape, and concealers has now evolved into a comfort-first intimate wear and shapewear brand, reimagining how women experience support, fit, and confidence in their everyday lives.

Every PINQ POLKA product is created with one goal:

To make women feel comfortable in their skin without changing who they are.

“I started PINQ POLKA not to sell products but to question why discomfort was normalised in the first place. Every product we create is rooted in the real lives, routines, while providing comfort.”

— Manveen Sharma, Founder, PINQ POLKA

What We Stand For

Our Why

For generations, women have been taught to prioritise everyone else before themselves. We’ve carried responsibilities, expectations, and invisible discomforts quietly, often treating our own comfort like an afterthought.

At PINQ POLKA, we believe comfort is not a luxury.

It’s something every woman deserves daily.

That’s why our products, campaigns, and community are rooted in helping women choose themselves unapologetically.

Not to become someone different.

But to feel more like themselves.

Our ongoing philosophy of “I Owe Me” is a reminder that self-care, comfort, and confidence are worth prioritising.

Our World

Our World

At PINQ POLKA, every product begins with a real conversation.

We listen constantly to your feedback, your routines, your styling struggles, and your everyday needs and build products that solve them thoughtfully.

Whether it’s shapewear that feels breathable enough for all-day wear, intimate essentials that disappear under outfits, or solutions that simplify getting dressed, our focus always stays the same:

Real women. Real comfort. Real life.

Why We Love Colour

That’s why our world is bold, bright, expressive, and proudly pink. Colour helps us normalize conversations around intimate wear and shapewear with confidence, openness, and curiosity instead of shame.

Because comfort should feel joyful too.

That’s why our world is bold, bright, expressive, and proudly pink. Colour helps us normalize conversations around intimate wear and shapewear with confidence, openness, and curiosity instead of shame.

Because comfort should feel joyful too.

In Their Words

“With PINQ POLKA, my wardrobe isn’t limited by my lingerie anymore. That’s freedom.” — Riya, Mumbai

“Finally, shapewear that feels comfortable enough to actually wear every day.” — Isha, Bengaluru

P.S. We’re Co-Created With You

PINQ POLKA is shaped by the women who wear it.

Your feedback, conversations, reviews, DMs, and real-life experiences inspire every innovation we create next. We don’t believe in one-size-fits-all thinking and you continue to show us why.

So keep sharing. We’re always listening.

Our Team